We translate compelling research into practical investment solutions that provide you with certainty.
The foundations of our approach are based in decades of financial research on how to build the optimal investment portfolio. By maintaining a disciplined investment exposure to a well-diversified portfolio over long periods of time it is likely to result in successful investment outcomes.
Academic research suggests that consistently timing the purchase and sale of assets and/or identifying investment managers that can beat the market consistently over time is rarely achieved. Whilst you can’t predict every market movement, we structure your portfolio to capture the key components that drive investment returns. We employ patience and discipline to maximise these returns for you.
Our Investment Philosophy
As a self-licensed financial planning practice our investment philosophy is primarily driven by academic evidence. We believe there are four core components that are essential to successful investment:
Evidence based approach; Concentrate on areas of the market identified by research that indicate a higher expected level of return over time.
Markets work; Academic evidence suggests that consistently timing the purchase and sale of assets and/or identifying investment managers that can beat the market consistently over time is rarely achieved. Maintaining a disciplined investment exposure to a well-diversified portfolio over long time periods is likely to result in successful investment outcomes.
Risk and return are related; Investors often make the mistake of seeking to maximise returns whilst giving little consideration to the risks associated in chasing the higher return. Often this can lead to a bad investment experience. A balanced investment process must consider the risks taken when assessing potential investment returns.
Costs are important; research has identified that costs are a main driver of portfolio return. Controlling costs to a minimum whilst gaining exposure to a quality diversified portfolio of assets is essential.